Beth HandriganCEO & Co-Founder

Beth Handrigan is the Chief Executive Officer and Co-Founder of Lean Media, where she steers the agency’s strategic direction, business growth, and company culture. Under her leadership, Lean Media has been recognized as a three-time Inc. 5000 honoree and received the Growing Innovations Grant Powered by Bayer in recognition of its technical innovation and audience data capabilities. Beth was also selected as a Pipeline Fellow, joining an elite network of Midwest entrepreneurs and innovators leading high-growth ventures.

Before co-founding Lean Media, Beth built a diverse professional background spanning agency leadership, entrepreneurship, and corporate engagements. Her roles included serving as Director of Consumer and Channel Insights at gramatr, an independent boutique agency; operating her own consulting practice; leading strategic engagements with industry leaders such as Microsoft and WellPoint; and developing initiatives to improve product adoption and customer experience for a national educational software company. Together, these experiences shaped her approach to leadership, combining strategic thinking with operational execution and a focus on measurable results.

At the core of Beth’s philosophy is the conviction that exceptional partnerships begin with listening – deeply understanding an organization’s challenges, objectives, and customer needs before recommending a path forward. She believes in challenging conventional agency models by uniting business vision, media planning, and cross-channel activation into a cohesive strategy grounded in transparency, accountability, and meaningful business outcomes. Equally important is her commitment to dedicated, senior-level stewardship across every engagement ensuring clients benefit from experienced guidance, continuity, and a genuine partnership built around their long-term success.